When you’re selling your property you will be relieved to know that Erie’s Edge Real Estate Ltd. has a detailed marketing plan to professionally supervise each step of the process. Erie’s Edge will market your property, showcase its merits, celebrate the local lifestyle and facilitate the transaction.

You’re trusting us with one of your most valuable possessions. We take this responsibility very seriously.

Pricing



As your marketing consultants, it is our job to educate you about the market and help you establish an initial competitive market position that will create a favourable response from today's buyers.  Should you price high or negotiate?  Or will pricing on the low side cause a bidding war?  Perhaps price at market value and cross your fingers?  Other than selecting a REALTOR®, the single most important decision you will make is determining the right asking price.

Understanding Where Buyers Come From and How to Reach Them



Ninety seven percent of buyers use the internet to search for real estate. If they’re not finding your property, you’re in trouble. Here’s how we make sure that your property is found online:

We Don’t Just Rely on REALTOR.ca

There’s a lot more to marketing your home than just listing it on REALTOR.ca … at least if you want top dollar. While REALTOR.ca can be an excellent source of leads, our approach delivers a lot more including:

More MLS® Exposure

The MLS® system allows for cooperation between all REALTORS® no matter which company they work for. We don’t just advertise on the local MLS®. We promote your listing to over 18,000 REALTORS® on 21 Ontario real estate boards and associations.

Spreading the Word to Some of the Highest Trafficked Real Estate Sites on the Internet



We don’t just put homes on REALTOR.ca and hope they sell. We strategically identify who the likely buyers are for your home and develop marketing plans to reach them. For example, when a consumer uses the TD Canada Trust mortgage affordability calculator or ScotiaBank’s digital mortgage experience, they will be presented with listings within their affordability range.

With seven million unique monthly readers, TheGlobeAndMail.com is a popular source  for real estate news. Readers can view listings alongside articles that have been selected based on criteria including location and price.

Social Media Marketing



A comprehensive social media plan allows buyers to find your property where they are already spending their time. With 2.91 BILLION* monthly active users on Facebook, paid marketing on Facebook isn’t an option; it’s a requirement. We will define your target market based on history of buyers in your neighbourhood, interests and geography to reach your audience. (*www.statista.com)

Professional Photography, Videography & Colour Floor Plans



Having poor or non-existent photos limits online traffic and appointments to view your home. Outstanding photos are critical to capture the interest of buyers. No matter how many pixels smartphone cameras have these days, it’s just not enough. Photos are the main factor in buyers deciding to look at your property. Poor presentation or mediocre photos brings mediocre results.

Property Showcase Websites



Your Property Showcase web site is totally dedicated to YOUR home. There are no other listings, unrelated information, advertisements, etc. to distract potential buyers.

The easy to remember web address for your home makes it easy to direct buyers to your Property Showcase web site.

You can help increase your home’s exposure by asking your friends and family to share links to your Property Showcase web site through their social media networks.


Coming Soon



While you’re preparing your home for showtime, we can make sure more buyers know that your property is for sale by marketing it as “Coming Soon!” This modern marketing strategy has successfully proven to sell our listings for the most amount of money in the least amount of time with the least amount of inconvenience.

Have We Missed Anything?



In addition to the services we've outlined, please let us know if you have any particular expectations we haven't mentioned. We welcome your ideas and suggestions to allow us to continue to improve and innovate.
Terms and Conditions REALTOR®, REALTORS®, and the REALTOR® logo are certification marks that are owned by REALTOR® Canada Inc. and licensed exclusively to The Canadian Real Estate Association (CREA). These certification marks identify real estate professionals who are members of CREA and who must abide by CREA's By-Laws, Rules, and the REALTOR® Code. The MLS® trademark and the MLS® logo are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.

The information contained on this site is based in whole or in part on information that is provided by members of The Canadian Real Estate Association, who are responsible for its accuracy. CREA reproduces and distributes this information as a service for its members and assumes no responsibility for its accuracy.

This website is operated by a brokerage or salesperson who is a member of The Canadian Real Estate Association.

The listing content on this website is protected by copyright and other laws, and is intended solely for the private, non-commercial use by individuals. Any other reproduction, distribution or use of the content, in whole or in part, is specifically forbidden. The prohibited uses include commercial use, "screen scraping", "database scraping", and any other activity intended to collect, store, reorganize or manipulate data on the pages produced by or displayed on this website.

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